It’s a well-known fact that green tea and especially matcha is good for you. The tricky part is that unless you really like the taste and the process of making green tea you likely won’t consume it enough to gain its health benefits. Matcha allows you to fully gain the benefits of green tea in an easy-to-use capsule form (2 capsules contain active ingredients of up to 20 cups of green tea).
Matcha combines organic high-grade Matcha, Green Tea Extract (EGCG) and theanine - all the forms of green tea plant. Formulation also includes quercetin and piperine that maximize the health benefits and the bioavailability of green tea’s active ingredients.
Matcha is a Japanese high quality green tea powder. While other green tea is grown around the world, matcha is grown and produced only in Japan. The high quality matcha that is made from the top young leaves of the tea plant creates a fresh, herbal sweet taste and a beautiful light green color. It is finely ground with the branches and leaves removed. The same plant material is also used for Gyokuro, which is often considered to be the best Japanese green tea. Matcha differs from other green tea grades in that during the last 3-4 weeks the plants are kept in shade, giving them significantly more caffeine and theanine.
Matcha is known for numerous health benefits. It contains plenty of nutrients, antioxidants, fiber and chlorophyll. The health effects of matcha are considerably higher than green tea. One cup of matcha is equivalent to 10 cups of green tea with its nutritional value and antioxidant content. Matcha green tea contains antioxidant levels that are approximately 6 times the amount in goji berries, 7 times greater than dark chocolate, and 17 times that of blueberries.
Matcha contains theanine, an amino acid known for its relaxing effect. The Buddhist monks drank matcha to meditate, as its amino acids, together with caffeine, provide a long-lasting, calm but alert environment. Many modern meditators have taken note of the same thing. Theanine helps to improve the activity of alpha waves in the brain, balances the effects of caffeine in green tea, helps to relieve stress and alleviate stress symptoms. The green tea extract (EGCG) is a polyphenol used for thousands of years in Chinese medicine. It is a strong antioxidant and also has an effective fat burning effect. We use organic quality water extracted EGCG containing 98% polyphenols (80% catechins). Research has shown that green tea extract capsules are just as effective as drinking the tea in its traditional form.
Matcha can be taken daily to gain maximized health benefits from the green tea plant as well as enjoy the balanced and refreshed state of mind it creates. Many people also choose Matcha for its boosting effect on metabolism and how it helps keep the weight in control.
True to its name, our Matcha contains organic Tsuru-quality matcha sourced from Japan. The unique composition of Matcha and its manufacturing style give it great health effects. Matcha contains plenty of antioxidants (6 x goji berries, 7 x dark chocolate, 17 x blueberry) and in fact it is the highest food on the Oxygen Radical Absorbance Capacity (ORAC), which aims to describe the total antioxidant capacity of the substances.
Organic, high quality matcha in Matcha offers a great deal of health benefits in the capsule form. Matcha is said to strengthen immunity, increase energy levels and endurance, improve body cholesterol balance and help to burn calories. It also cleanses the body and improves memory and concentration - what more could you need? Well, matcha also contains abundant amounts of vitamin C, selenium, chromium, zinc and magnesium, all essential for healthy living.
Theanine is originally an amino acid found in green tea that relaxes the body and mind, reduces physical and mental stress, improves cognition and enhances synergism with caffeine.
Theanine increases the brain's GABA concentration. GABA (gamma-aminobutyric acid) is the central calming neurotransmitter of the central nervous system. GABA prevents excessive activation of the nervous system, raises the pass-through threshold of stimuli from one neuron to another and thus soothes the body and mind. GABA itself is poorly absorbed, and the GABA concentration of the nervous system can not be increased by consuming it as it is (due to its inability to cross blood-brain barrier), but indirectly acting compounds such as theanine have a GABA-boosting ability. Theanine is used to boost mood, increase calm, improve concentration and reduce nervousness.
It is very hard to obtain significant amounts of theanine by drinking green tea alone. The benefits of-theanine are gained from consuming 100-400mg per day. Typical green tea contains less than 10mg of theanine per serving. The finest grades of green tea sold in Japan may have much more theanine (as high as 50mg per serving) but this grade of tea is very hard to find outside Japan and, if you do find a reliable source, it tends to command a prohibitively high price.
EGCG (GREEN TEA EXTRACT)
Matcha contains water extracted organic-grade green tea extract standardized to the maximum of effective catechins. Research has shown that the green tea extract in the capsule form is as effective as drinking in the traditional form.
Matcha uses a green tea extract rich in catechins, the most effective and most useful antioxidants available. The organic full spectrum extract (meaning that the extract contains all green tea active ingredients) is standardized to contain 98% polyphenols and 80% catechins (containing 50% EGCG, or epigallocatechin gallate). Water extraction keeps the nutritional values as high as possible.
Quercetin is the component that allows us to say Matcha "maximizes the health benefits of green tea".
The quercetin is synergistic with the active ingredients of green tea. Its intake together with EGCG (i.e., green tea-containing epigallocatechin gallates) improves the absorption of EGCG. It has been shown to multiply EGCG concentration in cells compared to just EGCG intake. EGCG, in turn, reduces the methylation of quercetin, thereby improving its function and absorption.
Quercetin is a flavonoid that acts as an antioxidant by capturing free radicals and preventing various molecules from oxidizing. Quercetin protects against the negative effects of free radicals such as cell membrane damage, DNA changes, and cell death. The health benefits of quercetin have been known for 3,500 years. Ancient people used Pomegranate juice containing a lot of quercetin as a good health elixir.
We use piperine in almost every product, including Matcha. And for good reason: piperine improves the bioavailability of other compounds, i.e. increases their level in the body after ingestion.
Piperine is black pepper in condensed form. Piperine is found in several supplements, herbal products, and some medicines to improve the bioavailability of other compounds. Piperine increases bioavailability in at least two ways: slowing down the metabolism of the compounds through liver metabolism and slowing down glucuronidation, which is also the metabolism of foreign molecules in the body that is extrinsic in the body. For example piperine raises the curcuminoid content of turmeric in the body more than ten times that of the turmeric which is consumed without piperine.